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24/7 Large Format Displays And Why They Can Help Your Business

NEC MultiSync LCD4610If your business or institute regularly uses video displays as part of its day-to-day operations, you may want to consider using Large Format Displays (LFDs) over consumer monitors. Consumer displays – flat screen televisions etc – are not ideally suited for prolonged use where the same roster of content is shown on repeat throughout most, if not all, of the day.

Many of the problems that we encounter with regards to video displays not working properly, is that they are, for lack of a better phrase, not the right tool for the job. Prolonged use of an everyday flatscreen display leads to image retention – the LCD and Plasma screen equivalent of what is known as screen burn, the (sometimes permanent) discolouration and artifacting of certain areas of the screen. There is also the operating temperature to consider; a consumer screen can be prone to overheating and failure if used continually.

This is where LFD screens come into their own. These are designed to not only be more robust, but have the endurance to run most of the day, everyday, over the course of a few years. Many LFD screen models are built to operate 24 hours a day, seven days a week.

However, 24/7 LFD screens can be very expensive as the components and materials are more costly. So before you consider shelling out the money for one (or several, depending on your needs), it’s worth evaluating what you use the display for and how long each day you plan on having it active. The need for something to run literally all day every day is a niche typically reserved for transportation information – airports, bus and train stations – petrol stations and motorway services, as well as control and monitoring. 24 hour fast food restaurants are also increasingly in need of 24/7 displays as it’s becoming more commonplace for menus and special offers to be presented in this way.

Other sectors that can use displays for prolonged periods, although not necessarily 24/7, include the public spaces of government buildings and council houses. They are also poplar in other public-facing service areas such as retail and hospitality establishments.

But there are other advantages to 24/7LFD screens, even if they are not on all the time. They are more reliable than consumer monitors, can produce brighter images, have a wider range of advanced features not found on typical screens and don’t succumb as easily to overheating. As a result, LFD screens are becoming more popular for professional environments regardless of the amount of the time they are in use each day. Samsung UK has recently reported a 44% increase in display sales during the first quarter of 2013, predominantly fuelled by its ME series of slim, eco-friendly LED screens and its UE video wall series. The 24/7 LFD market is growing quickly as more and more customers are beginning to appreciate the flexibility of using these displays for a range of purposes, and the comfort and assurance of knowing that they will perform as they should during prolonged use.

A middle-ground is also starting to develop. Many manufacturers also produce 16/7 proof LFD screens for those who definitely don’t need their displays to operate constantly, which, of course, retail at a lower price. For example, a common 16/7 46” model has a price tag in the area of £1-1,500, whereas a comparable 24/7 model can cost as much as £3–4,000.

 

For those who already have – or who are considering purchasing – a Large Format Display, here are some helpful tips for owners on how to optimise LDF lifespan and keep ageing effects to a minimum:

  • Keep the operating temperature as low as possible, by controlling ambient temperature and screen ventilation.
  • Avoid high brightness levels and background colours.
  • Apply movement to the image (which will help reduce image retention, which is never covered by warranty).
  • Use power saving mode or, better yet, power down on a scheduled basis.
  • Minimise the contrast of content, especially sharp black and white edges, such as lines or borders and frames around high contrast pictures.
  • Avoid permanently having horizontal scrolling text/images in the same part of the screen.

 

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